Software is eating the world claimed famed tech investor Marc Andreessen in 2011. At the time many disagreed with his assessment, but four years on it’s almost impossible to refute. Every aspect of our working and personal lives is ruled by lines of code - everything from grocery shopping to dating.
Are you in need of help in a specific aspect of your company, but unsure of whether you should hire an employee or a freelancer? For long term needs, such as a salesperson for your products and services or a receptionist for your front desk, employees are the obvious answer. But what about short term needs, like one-off or contract projects? In those cases, you might be analyzing the pros and cons of a freelancer versus a contract or temporary employee. In this post, I'm going to show you four ways your business can save time with a freelance workforce over employees.
Keeping costs down in the agency world is a competitive advantage, and for most businesses their staff costs are their greatest outgoing. By relying less on full-time staff and more on an on-demand pool of workers you can exchange fixed permanent staff costs to flexible freelance costs.
Looking after a team of employees is something every manager should excel at, but the world of work is changing and managers need to learn how to deal with teams of freelancers if they want to survive in the gig economy.
Most businesses focus on making the messaging they use with their customers perfect. But when it comes to those who work for the business, not so much. If you are bored to tears reading internal memos, proposals, and other communications, chances are, your recipients are as well. In this post, we're going to look at the benefits of creative communication with your freelancers and how to do it.
We sat down with Joseph to get to know him and his creative process. This is what he said:
There's no denying that mobile gaming has taken off in a big way. Whether free to play or paid; ad-supported or by in-app purchases; casual or hardcore, or somewhere in between – opportunities abound out there.
Agencies are always looking for ways to outflank the competition and deliver more value for their clients. Being able to react quickly to changing client needs, and deliver the best possible result at a good price are vital to staying competitive - and there’s a simple way to achieve all that at once.
Wherever you look in the world freelancing is booming. Figures recently released by the UK’s Department for Business, Innovation and Skills showed that the number of freelancers and contractors has increased by 73% over the last 15 years, and one in six workers in the UK is now self-employed. By contrast small businesses grew by 21%, medium employer numbers increased by 18%, and large employers actually shrunk by 3%.
When we talk about why it’s advantageous for agencies to work with freelancers, we default to cost and internal bandwidth issues as the primary reasons. A larger freelance workforce means greater flexibility for management and that means money and time saved on the agency side. But those aren’t the only reason why you should always incorporate at least a few freelancers into your rotation. Here are three more reasons why you should consider adding them to your team and how to best manage them to make a positive impact on your team.
Every great creative project starts with a well thought out brief. It’s your cornerstone; your bedrock and most importantly if you work with handpicked freelancers, your way of expressing expectations, goals and defining “success” for your project.
Unfortunately, hiring a talented handpicked freelancer doesn’t mean your needs will automatically be met. There are certain actions you need to take (or avoid) in order to ensure a productive working relationship. As with your full-time employees, you need to manage your freelancers, and you need to manage them effectively.
Managing handpicked freelancers can be challenging for people or agencies who are new to employing outside talent. Here are a few things to avoid when managing on demand freelancers, and what to do instead: